Real numbers.Sharp websites.Small-business prices.
Hober Solutions is a small US studio. We show online brands what each sale really earns, and we rebuild websites for local businesses that deserve better. Flat prices, and you only pay after you've seen the work.
Real numbers from the online store we ran in 2026. The gap came from mixing two currencies in one calculation. That's the kind of thing a Profit Snapshot catches.
Know what each sale actually earns you.
If you pay Meta, Google or TikTok for your orders, the number that matters is the one after product cost, packaging, shipping, fees, discounts and refunds. We work it out from your own exports, product by product.
Real margin per product
After every cost that actually leaves your account, not just the supplier price.
Your break-even ROAS
The return each product needs from ads before it makes you a dollar, and the most you can pay per customer.
Ad platforms vs. your store
What Meta, Google and TikTok say they sold, next to the orders your store actually recorded.
Three moves that matter
The changes with the biggest effect on profit, written in plain language.
| Product | Price | Real margin | Break-even ROAS | Your ROAS | Verdict |
|---|---|---|---|---|---|
| Amber soy candle 8oz | $32.00 | 41% | 2.44× | 3.10× | Profitable |
| Gift set (3 candles) | $68.00 | 22% | 4.55× | 3.40× | Losing on ads |
| Wax melts 6-pack | $18.00 | 18% | 5.56× | 2.90× | Losing on ads |
| Reed diffuser | $38.00 | 47% | 2.13× | 2.20× | Break-even |
- Stop advertising the wax melts on their own; sell them as an add-on instead.
- Cut the gift set's standing 20% discount to 10%.
- Move that budget to the amber candle, the only product clearly above break-even.
Your best customers find you on a phone. Make it count.
People look you up on Google Maps and tap through to your site. If it shows a "Not secure" warning, makes them pinch and zoom, or hides your phone number, a lot of them leave. We rebuild it so they call, book or walk in.
- Secure padlock, no warnings
- Readable without zooming
- Call and directions in one tap
- Hours and menu right on the page
Illustrative concept for a fictional café. Not a client project.
A small studio, on purpose.
Hober Solutions LLC is a Wyoming company run by Nicolás Fasano. We started out running our own online store, which is where the 33%-that-was-really-23% lesson came from.
Work first, invoice second.
We're new. The fastest way to earn your trust is to do the work before you pay. If the Snapshot shows you nothing new, or you don't approve the website, you owe nothing.
No layers, no handoffs.
You deal with Hober directly. We use AI-assisted tools and automation to move fast, which is why our prices are flat and low.
Honest by default.
No invented testimonials, no vanity metrics. The only numbers on this page are our own store's, plus samples that are clearly labeled.
Straight answers.
Why do you let me pay afterwards?
Which ad platforms do you cover?
Do you need access to my Shopify or ad accounts?
What happens to my data?
What will my new website be built with?
Can I edit the site myself?
Where do you work?
Tell us what you're working with.
An online store with ad spend, or a local business with a website that needs help. One email is enough to start. We reply within one business day.
nicolas@hobersolutions.com